1. To handhold, mentor and promote start-ups in nutricereals thereby creating value added jobs, products and services.

2. Promoting new technologies, knowledge and innovation to new start-ups.

3. To facilitate technology commercialization; undertake last mile scale-up from pilot level of value chain in collaboration with stakeholders.

4. To undertake capacity building to prospective entrepreneurs, consultancies; promote or facilitate business development.

5. To make nutri hub a long term self sustainable model by providing value added incubation services to entrepreneurs